Experience

Live the Experience!

Experience is the biggest urban music event in Venezuela. In record timing, The Wave Concepts worked on the photography, branding, concept and strategies that proved success with a full house on December 11th, 2021. Along with the Experience team and the best international reggaeton artists, we designed a universe that could display the way we wanted the vibe to feel like. Each detail was thought of to match the “experience”.

At TWC we wanted to create a reggaeton-like aesthetic to go along the events DNA. Through bold colored figures we managed to produce great visual elements so all the creative material could be cohesive throughout the festival.