Los Bambúes

Elevate your vibes

Los Bambúes is the place where the ideal, healthy you becomes the reality. A space to disconnect turned into an Oasis in the city. This center is all about bringing on a creative energy flow. Offering a friendly atmosphere with disciplines like Yoga, Pilates, Ballet Fitness, Vinyasa and Zumba. Los Bambúes has become the centerpiece for change, growth and renewal.

A brand speech must always go along with the project creators’ vision, which is why, at The Wave Concepts, we wanted to transform this idea into a brand that symbolized  harmony, inner peace, health and wellness.

For the logo creation, we wanted something authentic and real. After days of deep brainstorming sessions and research, we found out that a bamboo’s culm, like a fingerprint, is unique and one of a kind, automatically clicking with the brand’s concept.

The “Ensō” (Japanese for circle) is an element that symbolizes absolute enlightenment, a universal expression of wholeness that lives deep in our beings. By combining the uniqueness of the bamboo and the strength of the Ensō, the beauty and branding of the project was born.